FIFA14

CLIENT: FIFA 14 – XBOX 360

 


 
 

This year FIFA, the most famous soccer video game, has the best news for Colombia. The new FIFA 14 now has the colombian soccer league included. To communicate this we used the classic face-off match that pulls the most fans of the entire league. During the transmission, the live images were replaced in real time with the graphics of FIFA 14, recreated by the best gamers of the country. This way every colombian found out that FIFA 14 now has the colombian soccer league included.

 
 

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Case study chart:

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